KATHMANDU:Pacific Asia Travel Association (PATA) Nepal chapter is going to launch Himalayan Travel Mart 2017 in kathmandu from June 1, the first of its kind in the country.
The four-day event aims at redefining adventure tourism and establishing Nepal as gateway to the Himalaya. It will bring together foreign buyers and tourism professionals from various tourist generating countries.
Pata will hold international bloggers and media conference. According to Pata, The objective of both the events is to make Nepal as an event-friendly destination and reposition Nepal in the map of global tourism. The Travel Mart will be a magnificently productive event for Nepal, which is struggling to revive the tourism industry, he said.
Fifty buyers and sellers each will participate in the event. The long-planned Travel Mart had been in limbo amid controversy surrounding Nepal Tourism Board (NTB). The first Himalayan International Travel Mart was organised by Nepal Association of Tour and Travel Agents (Natta) in 2005, attracting more than 200 tour operators from South and Southeast Asian countries.
The International Bloggers and Media Conference aims at bring at least 30 top bloggers and 20 international media from around the world to Nepal and give them an instant update on the country’s various locations and experiences. The objective of the campaign is to promote the tourism recovery campaign in Nepal through digital media platform. Just as the tourism industry was picking itself up, it received another knockout blow from a fuel shortage resulting from India’s trade embargo against Nepal last year.